The launch checklist
What I check before, during and after anything goes live, for launches of any size.
The checklist I run for launches of any size, from a new feature to a new company. It’s for founders and small teams without a launch manager, and it covers the decisions two weeks out, the checks in the final week, launch day and the week after. Copy it into your project tool or print it, and tick it off as you go.
What’s inside
- 01Two weeks before: decide
- 02The week before: check
- 03Launch day
- 04The week after
- 05Small launch? The short version
Free · Checklist
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